The University of Bedfordshire is committed to provide an excellent student experience in a vibrant and diverse academic community. We want our students to start their journey motivated and secure, to do well throughout their time with us and to be prepared for future endeavours.
The 'Student Journey' has been developed and introduced for the academic year 2022/23 to understand the journey that students follow while studying at the University of Bedfordshire. It maps the student experience from applicant to alumni – covering Welcome, adaption, transition activities and service delivery – under the three key themes:
Begin, Thrive and Succeed.
All three themes are not stand alone and do interchange throughout the student journey.


The University is engaging with a diverse range of staff and students across the University, with a view to capturing where we are now, reflecting on how we deliver what we do and identifying where we can improve.
You can access all the branding for the student journey below. The brand guidelines display examples of how to use the logos on any artwork.
Student Journey Branding Guidelines
If you have any questions about the branding, please contact jenny.terroni@beds.ac.uk or lauren.wilkinson@beds.ac.uk